The movie Back to the Future: Part II may have stirred up dreams of power laces all those years ago, but the space for real advancement in footwear technology may be in 3D printing. Shoes that are fully customizable, and assembled without glue or stitching, could very well mean whole a new level of comfort and performance. And now, thanks to Adidas’ new 3D Runner, we’ll soon get to test that theory.
The shoes, include features like a 3D web structure, which offers dense zones in high-force areas and less-dense zones in low-force areas to optimize performance. They also have a 3D-printed heel counter that is integrated into the midsole—which means greater elasticity, compliancy, and support due to the absence of gluing or stitching.
“This is just the beginning,” Mikal Peveto, senior director of Adidas’ Future team, said in a press statement. “Creating customized shoes based on an individual’s footprint–including their running style, foot shape, performance needs, and personal preferences–is a north star for the industry and Adidas is leading with cutting-edge innovations.”
The 3D sneaks will retail for $333 and be available for pickup at Adidas’ New York flagship. The shoes will also be available in limited numbers in Tokyo and London.